Nvidia and select partners are offering free Kingston SSDs alongside purchases of GTX 1050 Ti and GTX 1060 graphics cards, effectively knocking around 15 per cent off their purchase price.
Right now, it looks like the deals apply to EVGA and MSI models, highlighted on Nvidia’s site but fulfilled by UK retailers like Scan and Ebuyer. By our reckoning, The GTX 1050 Ti and GTX 1060 are already the best value graphics cards on the market, so throwing in a free SSD makes them even more alluring for anyone building (or upgrading) a rig for 1080p PC gaming.
The GTX 1050 Ti models included in this promotion come with a 120GB Kingston A400 SSD, while the GTX 1060 comes with a 240GB Kingston A400 SSD. These aren’t the fastest SSDs on the planet, but they’re still way faster than mechanical hard drives. That can make a big difference when it comes to reducing game load times and even preventing hitches in games that heavily utilise background streaming.
In what’s probably an attempt to shift as many graphics cards as possible before Nvidia’s Turing cards arrive, Nvidia’s UK store and assorted partners are now bundling in free Kingston SSDs with a number of GTX 10-series graphics cards. Here’s what’s on offer.
Nvidia has started offering free Kingston SSDs alongside graphics cards purchases as a part of its “Made to Game” marketing campaign. Nvidia GTX 1050 Ti and GTX 1060 graphics cards will now be accompanied by either a 120GB or 240GB Kingston SSD free of charge, in what looks like a Machiavellian plan to shift more units on the eve of new graphics tech without dropping prices on its overabundance of two year old GPUs.
It wasn’t long ago that sources close to retailers were reporting Nvidia was unwilling to budge on graphics card pricing, leaving retailers with excess stock and slim margins as demand faltered from gamers – who were no doubt waiting for the next-gen GPUs to drop.
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Nvidia Pascal graphics cards are stil generally priced quite high, especially considering they are well into their geriatric years. But, rather than drop the price of these aged cards potentially close to the Nvidia GTX 1180 launch window, the company is looking to shift stock through a deal which realistically won’t have cost it all that much to put together or affect its bottom line all that much.
With the latest promotion in tow, UK retailer Scan’s GTX 1060 6GB and Kingston 240GB SSD deal will cost you £280. On the other hand, these exact components individually cost just £297 through Amazon UK. Kingston likely cut Nvidia a pretty hefty deal to put the promotion together too, which is sure to net the memory company some valuable exposure.